Solving Your Most Pressing Business Problems - Part One

A lot of us in business have to wear many less difficult. We are the proprietor, sales manager, marketing real estate agent, production supervisor, customer service representative, finance manager and janitor along with probably a dozen other caps. But as the proprietor, we have been in charge of the health and welfare of our business. So within the next few articles I will provide some answers to your most pressing problems. Issues like: ways to get more customers, ways to get more money from my existing customer, how to motivate your employees and how to raise the profit margins on my current sales.

This article will concentrate on the way to get more money from your existing customers. Regardless of the kind of business you own, customers will be the life blood. Without the customers you don't have a business. So why is it we have so many problems keeping them? Your business cannot live without your customers. We spend hours and hours and hundreds to thousands of dollars trying to get new customers, but how much time and money do you spend keeping the ones you have? The old saying is that it is easier and cheaper to keep your current customers than it is to get new customers is best shown. Existing customers already know your products and services. If they are repeat customers, they are satisfied with your service and quality. It really is for those reasons that numerous business owners may think about their current customers. You already performed all the hard work of obtaining them and are probably spending your time, money and energy seeking to get new customers. But what are you leaving on the desk?

When you last visited your preferred fast food restaurant, were you asked "would you like fries with that" or "would you love to super-size that"? How about that 99 cent hamburger, did you buy fries and a drink to go along with it? The junk food Guest Post  industry does a great job of having us to spend only a small bit more and they do it with good profit items. Think Chocolate bars. One of the cheapest varieties of food and we spend an additional $1. 35 or more when we add it to our meal. How could you take a lesson from the fast food industry? Do you have an extended warrantee that you will offer with your product? Think about an add-on service that complements the one you are proceeding to perform?

But what if your goods and services may have something that you can bundle? How do you get the customer to buy more? Well, you could offer them something special that they can't buy anywhere else in your store. Some special promotional product with your logo printed or padded on it. Something no person else has. Parenthetically your average customer sale is $50. Offer them an exclusive item (promotional product) when they spend $75 on any one visit. You have just increased your sales by 33 percent!

What high-profit item to you want to sell more of? Your customers love a bargain, but cutting prices with sales often again fires. So rather than a sale, bundle! Provide a special deal. Buy this garden mower and weed whacker for the low associated with $599 and save $50! Or buy this clothing and get this one of a kind book bag (promotional item with your logo embroidered on it). Bundling is a good way to increase sales and prevent the customer from shopping the competition. Following all how can they compare prices when you are giving them two items for the same price? Even if the competition has a cheaper price, there is no way to compare the savings with your two for starters deal.